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Christophe Dujarric

Christophe Dujarric

Hey! I’m currently the sole author on this blog. If you want to learn more about me, check my about page or work with me.

Why I Published a 100 B2B SaaS Audit Report
Christophe Dujarric SaaS

Why I Published a 100 B2B SaaS Audit Report

One day, during an interview process for a Product Marketing role, I was asked:

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An undocumented feature does not exist
Christophe Dujarric Product Management

An undocumented feature does not exist

I’m writing those lines not long after Snowflake announced they fired 70 technical writing people over the excuse that AI can do their job.

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AI Won't Kill SaaS
Christophe Dujarric SaaS

AI Won't Kill SaaS

In the Series “AI will take our jobs”, current episode is “AI will kill SaaS”. Because of vibe-coding. Because of OpenClaw. Because of…

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SaaS Growth: Targeting Is Key
Christophe Dujarric SaaS

SaaS Growth: Targeting Is Key

Closing a deal with a customer starts with having accurately targeted the right Ideal Customer Profile.

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Building the Right Product: Why, What, and How
Christophe Dujarric Product Management

Building the Right Product: Why, What, and How

Reminder: don’t trust fancy methodology names I tend to repeat myself over all of the articles I’m publishing here, yet let me do it one more time for this…

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A Guide: Frugality in Offline Events for SaaS Startups
Christophe Dujarric Go-To-Market

A Guide: Frugality in Offline Events for SaaS Startups

Introduction Frugality is the quality of being frugal, sparing, thrifty, prudent, or economical in the consumption of resources such as food, time or money, and…

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Product Design, Roadmap, and Estimations
Christophe Dujarric Product Management

Product Design, Roadmap, and Estimations

I’ve written about this topic already, a long time ago. Yet, it was with other words, with less experience. And I’m doing it again, as throughout the teams I…

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Chatbots, My Rules of Engagement
Christophe Dujarric Technology

Chatbots, My Rules of Engagement

Many can witness, I can be considered a laggard when it comes to using Chatbots. I must say, I’ve always been super cautious about those beasts.

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Hopes and (Reasonable) Expectations
Christophe Dujarric Personal Growth

Hopes and (Reasonable) Expectations

It might feel like a strange topic to revive this blog once more but taking a step back, it is the result of now 17 years of working in start-up and scale-up…

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Go-to-Market & Discovery: When Is the Last Time You Talked to a Lead?
Christophe Dujarric Product Management

Go-to-Market & Discovery: When Is the Last Time You Talked to a Lead?

Last week, I had a real blast giving a talk at ProductInCorp summit Nantes 2024.

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Some Keys to Setting Objectives
Christophe Dujarric Product Management

Some Keys to Setting Objectives

Why not read this post further I wondered for a minute whether I’d title this blog post “Forget about setting objectives”. Why? Essentially because, as you…

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Christophe Dujarric Product Management

Product Management Is Not Project Management

In the early days of this blog, I started writing a series of articles on what Product Management is, and what it is not, according to my experience. There’s a…

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NPS, Doing It Right
Christophe Dujarric Product Management

NPS, Doing It Right

Disclaimer I’m not a fan of NPS, for the reasons I’ll expose later in this article. It probably suffers from its fame and the common consequent pitfall where…

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Christophe Dujarric Product Management

Methods: Adapt It, Don’t Adopt It

It’s been about 12 years that I’ve been working in “agile” environments. I’m getting the chance of discussing with multiple teams from multiple companies, and…

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Christophe Dujarric Career

The Five Stages of Remote Work

This is my personal experience of 5 years of remote work. I don’t claim everyone goes through those 5 stages, but hopefully, the lessons I learned can be…

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The Alphabet of SaaS Start-Ups
Christophe Dujarric Product Management

The Alphabet of SaaS Start-Ups

Have you noticed? The start-up world has its own vocabulary. If you’re new at this, here’s a short lexicon, which I hope will be useful. Especially as some of…

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'Eat Your Own Dog Food' Dilemma
Christophe Dujarric Product Management

'Eat Your Own Dog Food' Dilemma

Eat your own dog food Product Managers like that saying.

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That Podcast – My First Steps in the Start-Up World
Christophe Dujarric Career

That Podcast – My First Steps in the Start-Up World

I’ve had the honor of being invited to share some of my experiences on thatpodcast.io.

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Where Strategic Partnerships and Marketplaces Fail
Christophe Dujarric Product Management

Where Strategic Partnerships and Marketplaces Fail

The strategic partnerships may sometimes sound like an El Dorado. But most of the time, you’ll be digging until you lose your nails for non-existing gold lodes.…

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Your Sales Don’t Know What They Are Selling
Christophe Dujarric Product Management

Your Sales Don’t Know What They Are Selling

In a previous article, I wrote that your sales team doesn’t know what they are selling. By this, I mean that they most likely aren’t users of the product. They…

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Of Egos and Organizations
Christophe Dujarric Product Management

Of Egos and Organizations

A few months ago, I attended Intercom’s “World Tour”. To be honest I didn’t expect this kind of content, on lessons Intercom’s team learnt while growing to the…

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Organizations Are Made of Humans
Christophe Dujarric Product Management

Organizations Are Made of Humans

In the startup world, most are aware that to become a unicorn, on top of a great idea you need some (a lot of) luck.

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The Product Is the Organization
Christophe Dujarric Product Management

The Product Is the Organization

The Product is the Business. The User Problem is the Essence of the Product. Let me give it a twist: The Product is the Organization. Your team’s coordination…

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Product Design Is Not Product Management
Christophe Dujarric Product Management

Product Design Is Not Product Management

Two years ago, I wrote about what it means to work on a product rather than on a technology.

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Responding to Change
Christophe Dujarric Product Management

Responding to Change

This article is the fifth part of a series on: The end of the agile world hasn’t come. Read part 4 here.

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Customer Collaboration
Christophe Dujarric Product Management

Customer Collaboration

This article is the fourth part of a series on: The end of the agile world hasn’t come. Read part 3 here.

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Working Software
Christophe Dujarric Product Management

Working Software

This article is the third part of a series on: The end of the agile world hasn’t come. Read part 2 here.

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Individuals and Interactions
Christophe Dujarric Product Management

Individuals and Interactions

This article is the second part of a series on: The end of the agile world hasn’t come.

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The End of the Agile World Hasn’t Come
Christophe Dujarric Product Management

The End of the Agile World Hasn’t Come

It’s amazing the amount of articles I’ve been reading lately, or the amount of people I’ve heard discussing the same thing: the end of Agile.

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Continuous Performance Testing: Why You Should Care
Christophe Dujarric Web Performance

Continuous Performance Testing: Why You Should Care

Yesterday, I attended the eZ Conference 2015 in NYC as a speaker.

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How Successful Product Managers Avoid Burnout
Christophe Dujarric Product Management

How Successful Product Managers Avoid Burnout

Really interesting article by Brian de Haaff, CEO at Aha!

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Complexity to Assess Feasibility
Christophe Dujarric Product Management

Complexity to Assess Feasibility

I’ve quickly mentioned this concept in earlier posts, but I’d like to spend more time on it, as it is one of the crucial parts of Scrum, and one of the hardest…

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Christophe Dujarric Product Management

Be a Product Manager, Be an Expert

An other one of those videos which always make me laugh.

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Empty Your Backlog, Delete Issues
Christophe Dujarric Product Management

Empty Your Backlog, Delete Issues

I’ve discussed a lot about how to fill-up a backlog.

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A Top-Down Approach to Product Design in Agile Environments
Christophe Dujarric Product Management

A Top-Down Approach to Product Design in Agile Environments

Product Design is an engineering process. It is not just about drawing a beautiful user interface, it is about building a solution to a user’s problem.

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Why You Should Care About Your Product’s Technical Debt
Christophe Dujarric Product Management

Why You Should Care About Your Product’s Technical Debt

Depending on your organization, as a Product Manager, you may be sitting right next to your dev team, in a different room, or even an other building.

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Product Manager or Product Owner?
Christophe Dujarric Product Management

Product Manager or Product Owner?

I’ve been attending a few meet-ups/conferences/you-name-it around product management. As I mentioned in a previous post, people in general have a rather poor…

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Getting Things Done with Scrum
Christophe Dujarric Product Management

Getting Things Done with Scrum

This post is not about Agile. It is about getting things done.

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Christophe Dujarric Product Management

Get Your Message Out – Watch Out for the Wording

OK, this blog is getting way too serious right now. Time for one of my favorite videos, where marketing goes wrong.

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The Right Tool for the Right Task
Christophe Dujarric Product Management

The Right Tool for the Right Task

This may sound as luxury, especially when in a start-up company, but using the right tool can save you a lot of time in organizing your work or your peers’. And…

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Product vs Technology
Christophe Dujarric Product Management

Product vs Technology

Don’t get me wrong. This post is not about a fight between development and product management. Product and Technology actually walk hand-in-hand and rely on…

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Christophe Dujarric Product Management

Know Your Product – Pitch It

Je n’ai fait celle-ci plus longue que parce que je n’ai pas eu le loisir de la faire plus courte.

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