
Building the Right Product: Why, What, and How
Reminder: don’t trust fancy methodology names I tend to repeat myself over all of the articles I’m publishing here, yet let me do it one more time for this…
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Hopes and (Reasonable) Expectations
It might feel like a strange topic to revive this blog once more but taking a step back, it is the result of now 17 years of working in start-up and scale-up…
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Go-to-Market & Discovery: When Is the Last Time You Talked to a Lead?
Last week, I had a real blast giving a talk at ProductInCorp summit Nantes 2024.
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Some Keys to Setting Objectives
Why not read this post further I wondered for a minute whether I’d title this blog post “Forget about setting objectives”. Why? Essentially because, as you…
Read More →Product Management Is Not Project Management
In the early days of this blog, I started writing a series of articles on what Product Management is, and what it is not, according to my experience. There’s a…
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The Product Is the Organization
The Product is the Business. The User Problem is the Essence of the Product. Let me give it a twist: The Product is the Organization. Your team’s coordination…
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Product Design Is Not Product Management
Two years ago, I wrote about what it means to work on a product rather than on a technology.
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